Featured perspective
The economics of revenue leakage.
Why the next unit of growth may already exist inside the customer journey—and how to decide whether recovery should come before additional acquisition.
Research note →Research & Insights
Build the Revenue Recovery category through evidence.
Frameworks, industry intelligence, diagnostic tools, and publications designed to support better decisions and stronger implementation.
The HVAC Revenue Recovery System
A practical guide to missed calls, unclosed estimates, lost leads, and customer reactivation in HVAC businesses.
Topics
Research built around the 12-dimension framework.
The Insights section is designed to become the intellectual engine of GIRI Advisory Group: useful enough to stand on its own, practical enough to influence implementation.
Why more leads do not always mean more growth
When acquisition expands faster than response, follow-up, and sales capacity, more demand can simply create more leakage.
Read perspective →The hidden value of dormant customers
A framework for deciding when reactivation deserves attention—and when it does not.
Read perspective →Automation should follow diagnosis
Why technology layered onto a poorly understood process can make operational problems harder to see.
Read perspective →Five places HVAC demand leaks after the phone rings
A sector-specific view of response time, estimates, maintenance agreements, and customer reactivation.
Read industry note →What a revenue leakage dashboard should show
How to distinguish vanity metrics from measurements that help management prioritize recovery work.
Read framework →From audit finding to operating change
A simple sequence for moving from diagnosis to implementation without automating every process at once.
Read perspective →